Share of SVoD OTT subscribers in Latin America 2020-2026, by platform

Published by
A. Guttmann,
Jun 20, 2025

The source estimated that, in 2022, Netflix concentrated ** percent of all subscription video-on-demand (SVoD) over-the-top (OTT) subscribers in Latin America, down from ** percent two years earlier. Netflix's share in the region was forecast to continue to decrease in the following years. Disney+ was projected to account for one-fourth of the subscribers by 2026. Meanwhile, WarnerMedia – which runs HBO Max – would account for ** percent of the market by 2026, surpassing Amazon Prime Video.

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Distribution of subscription video-on-demand (SVoD) over-the-top (OTT) subscribers in Latin America from 2020 to 2026, by platform

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Release date

March 2022

Region

LAC

Survey time period

2020

Supplementary notes

* Forecast.

Percentage points exceeding 100 percent are probably due to rounding.

Figures calculated by Statista based on the data provided by the source.

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